Born in the South Bronx and a former secondary school teacher of foreign languages, Sheila has spent her career in the fields of strategic planning, heath policy, commercial and social marketing, public relations, community relations, government relations and medical advertising with a focus on the health and healthcare of racially, ethnically and linguistically diverse populations both from the healthcare professional and patient perspectives.

She has worked on behalf of the top 50 pharmaceutical companies throughout the United States and for four years worked on their behalf in Western Europe and Latin America across a wide range of therapeutic categories. Her work has also included facilitation of numerous health forums for state and Federal health agencies, voluntary health associations, professional medical societies, ethnic medical societies, patient advocacy groups, national and local community based organizations, and healthcare and medical teaching institutions.

Committed to her community and to the elimination of racial and ethnic health disparities, Sheila is past president of the Coalition of 100 Black Women Manhattan Chapter and past president of the Black Public Relations Society of Greater New York. Currently, she is Vice President of the Northern New Jersey Chapter of the Leukemia and Lymphoma Society, sits on the Dean’s Advisory Council of the University of Medicine and Dentistry of New Jersey and is a founding advisor of the National Center on Cultural Competence in Primary Care affiliated with Georgetown University Hospital.

Among her many awards, Sheila was recently awarded the title of “Distinguished Professor” by the Black Alcoholism and Addictions Institute affiliated with Morehouse School of Medicine, one of the nations premier black medical teaching institutions. She is also the 1999 recipient of the National Black Leadership Initiative on Cancer “ Unsung Heroes” Award for her innovative marketing strategies to reach communities of color.

Sheila is nationally and internationally widely known and highly respected by a broad array of researchers, key opinion leaders, health advocates, community influencers and local as well as national elected officials.

Her passionate, articulate, dynamic delivery and in-depth knowledge of the healthcare industry has made her a much sought after keynote speaker on cultural competency in healthcare delivery, minority health policy, health access and quality, “best practices” in multicultural healthcare marketing and pharmaceutical sales strategies in multicultural markets.

She is published in Pharmaceutical Executive, Medical Marketing & Media, HealthLeaders.com, PharmaVoice, and the American Journal of Multicultural Medicine.